What is happening in Liverpool Football Club right now?
Languishing in the Relegation zone and hanging at 18th position is not what the Kopites: (Pronounced ‘COP-AITES’, used to represent Liverpool Fans @ the Spion Kop at Anfield, now generally used to describe Liverpool FC fans) are used to, come on! – The appointment of Roy Hodgson from Fulham was a positive move in changing the fortunes of the club but it is apparent from the first seven games that the club needs more than that.
As the ESPN Correspondent for Liverpool FC, A Kevin Brodie indicated – The Liverpool Way is to stick with the Manager when things go tough and except for the ousting of Rafael “Rafa” Benitez this season, this has been the way Liverpool went on. Shankly and Paisley as both legendary Managers of Liverpool that brought back fantastic titles in their time had full support of the board, so why should Hodgson lose this support now?
The problem in Liverpool, lies with the current owners – A certain American named Tom Hicks and his partner George Gillette. By promising Liverpool FC (“LFC”) the building and completion of a new stadium @ Stanley Park, and also funds for investing in players and facilities, they generated great hopes in their acquisition of LFC in the near past, and subsequently angered fans and the board altogether when they failed to perform their end of the bargain and instead now wished to plunge LFC into a bigger financial void by attempting to sell the club way above valuation. How best to destroy a historical, emotional and greatly supported club as Liverpool than to dig a deep financial hole and let the club rot? I despise this move.
The slogan “Built by Shanks, Broke by Yanks” is hot as a new pancake off the oven and chanted by fans across the world before the beginning of every Liverpool game. A game is not a game anymore in this climate that LFC is in. Every game is a war to rid the current owners from exploiting LFC and draining more funds from the club. As an MBA student, it is a huge financial lesson for us to NEVER acquire assets using high debt as has happened to LFC with the ownership of the Americans. High leverage has kept debts high and although the club is showing profits from support by Kopites all over the world, things does not look good for LFC.
In comes NESV (New England Sports Ventures), another American firm, but with a much better track record and who is determined to make Liverpool succeed. It has turned the Boston Red Sox, an outfit so similar to Liverpool FC it is encouraging for most of the Kopites. The Red Sox has been in decline until NESV and its fortunes turned 180 degrees when it won the MLB title and now currently shares domination with the all-time champions, the New York Yankees.
Liverpool FC, all the best! – Walk on













Recent Comments